About Us

We are the friendliest, funnest, most caring, most helpful Shopify agency in the world.

Since 2011, we've helped hundreds of Shopify merchants with their successful launch, customization, integration, or other related needs. Our partnerships with all key Shopify solutions and our team of experts is well-equipped to work collaboratively and effectively to help you achieve your goals.

We are the perfectly sized agency for growing brands like yours. Not so big you get lost among giant clients, and not so small that you wonder whether you're going to hear back. Our inclusive culture encourages adventure and open-mindedness, and our dedication to continuous learning and growth is what drives us.

With decades of combined experience, Monumental's leadership team has helped hundreds of clients with their successful launch, customization, integration, or other web-related needs. We're a fully remote company, distributed across Oregon, Washington, California, Indiana, Mexico, Hungary, and Lithuania.

When we need more heads or hands on a project, we have specific, strategic, and trusted contract partners that we work with. We don't outsource our work.

Rob Alan


Rob has been creating for the web since the early days of HTML tables and the heyday of Flash. Over the past 20 years, he has delivered strategic, design, and development solutions for a diverse range of agencies and businesses.

Rob's expert knowledge and straight-talk approach are at the core of Monumental's work. He is passionate about collaborating with brands that are making a positive impact through their products or initiatives and is well-versed in creating online experiences that are not only beautiful, but conversion-focused. In addition to overseeing new business and accounts, Rob also handles general administrative tasks at Monumental.

Outside of work, he enjoys exploring the great outdoors and tackling home improvement projects (although he admits it's a love/hate relationship). He also has a fondness for juicy, hazy IPAs. Rob and his wife are proud parents of two children and reside in the Midwest.

Elizabeth Marshall-Bird

("Birdie")​ Director of Project Management

Elizabeth is a seasoned Project Manager with a wealth of experience spanning multiple industries. Over the course of her career, she has excelled at leading teams, managing projects, and streamlining processes to drive business success.

With a background in corporate law, Elizabeth has been a trusted advisor to companies on a wide range of general business matters, from navigating startup issues, managing governance and finance, to negotiating complex commercial contracts. Her ability to quickly grasp complex operations and attention to detail has led her to represent some of Portland’s largest companies, including NIKE, PGE, and Banfield Pet Hospital. Elizabeth has also played a pivotal role in the growth of the Portland-based handmade industry, helping small craft businesses evolve into multi-billion dollar enterprises.

A lifelong learner, Elizabeth is always seeking new challenges and opportunities to grow. Whether untying literal or figurative knots, she approaches every task with enthusiasm and determination. When not working, Elizabeth enjoys spending time with her family, indulging in home dance parties, and watching British competitive reality television with her teenage son.

Lindsay Spears

Design Lead

Lindsay is a digital designer and creative problem solver who thrives on bringing ideas to life. With over three years of experience working client-side with a Shopify merchant, she's honed her skills in end-to-end visual design, e-commerce management, and creative production. During her time there, Lindsay's design and direction helped grow the merchant's sales from mid six-figures to over $7M.

As a perpetual list maker and admirer of all things creative and beautiful, Lindsay enjoys wearing many hats and is comfortable executing projects from initial concept to final execution. She's passionate about exploring new design trends and techniques and loves working in fast-paced, dynamic environments where no two days are the same.

Outside of work, Lindsay channels her creative energy into designing unique and captivating wallpaper patterns. She also enjoys the stunning natural beauty of the Pacific Northwest, where she calls home.

John "Boots" Highland

Technical Lead

Boots is a highly experienced front-end developer with over 25 years of experience in the industry. He enjoys finding creative solutions to complex design layouts and making them perfectly responsive to all devices, and also has an eye for creating subtle animations and transitions that impress users.

He earned significant real-world experience running a large ecommerce site as the Sr. Manager of Web Development for the apparel company Mizzen+Main. Boots' key skill is problem-solving. He has seen just about everything there is to see in the world of web development and enjoys overcoming whatever obstacle comes his way.

Boots' background also includes touring as a musician, and music is very much still a big part of his life. He is raising two boys with his wife in the Dallas (soon-to-be-Seattle) region.